{"version":"1.0","provider_name":"Sunbelt Canada Kingston","provider_url":"https:\/\/www.sunbeltcanada.com\/kingston","author_name":"John Patrick","author_url":"https:\/\/www.sunbeltcanada.com\/kingston\/author\/jpatrick\/","title":"Storytelling and Its Role in Selling a Business - Sunbelt Canada Kingston","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"VAiAOCqU1P\"><a href=\"https:\/\/www.sunbeltcanada.com\/kingston\/storytelling-and-its-role-in-selling-a-business\/\">Storytelling and Its Role in Selling a Business<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.sunbeltcanada.com\/kingston\/storytelling-and-its-role-in-selling-a-business\/embed\/#?secret=VAiAOCqU1P\" width=\"600\" height=\"338\" title=\"&#8220;Storytelling and Its Role in Selling a Business&#8221; &#8212; Sunbelt Canada Kingston\" data-secret=\"VAiAOCqU1P\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","description":"When it comes to selling a business, there is more to it than just relaying the facts. It\u2019s also important to emphasize the story behind the business. Business brokers and M&amp;A advisors are also storytellers, as they must convey to buyers the story behind the business and how it can ultimately be transformed.\u00a0 It is through storytelling that humans organize the information they have about the world. In short, storytelling is an exceptional way to learn lessons in life and a great way to frame information about a business to sellers.\u00a0 Telling Your Story Everything begins with the financials, in\u2026","thumbnail_url":"https:\/\/deal-studio.com\/wp-content\/uploads\/2022\/10\/bigstock-Business-Man-Wearing-Glasses-406171094.jpg"}